Ilija “Elli” Cakar is the founder behind First Page Strategy™, a MadisonJade Pty Ltd media and search-visibility group focused on owned media, authority building, and AI-assisted publishing systems.
First Page Strategy was built around a simple operating thesis: if a business does not own enough of the search and media surface around its name, other people eventually define it. FPS builds owned pages, media assets, publishing workflows, and distribution routes that create a stronger, cleaner footprint.
This profile exists as an official owned-media reference for founder visibility, business background, and the role of FPS in MadisonJade’s broader search and media architecture.
Related profile hub: First Page Strategy founder profiles.
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